Web Design Trends Of 2018: What Will Make An Impact This Year?
All the web design trends that were popular in 2017 are poised to grow further in 2018. But there are some novel trends that you need to look out for if your website is going to make an impact in 2018. Many experts think that there will be a subtle shift from UX design to digital service web design in 2018. On the other hand, a cohesive web experience is going to become a necessity in 2018. Here are some of the popular web design trends to watch out in 2018. You need to incorporate some of them into your web design if your site is going to make an impact this year.
Interactive content is going to play a big role in providing engaging content to your customers. In fact, 2018 is supposed to be the year of interactivity. Consumers are clamoring for a more entertaining experience when connecting with specific brands on the market. Quizzes, polls, games, and similar content can deliver what your customer is expecting. This type of content helps draw people in because they ask the right questions from the visitor and deliver the right product or service to solve their problem. That is why you need to include more interactive content on your website in 2018 in order to improve the overall customer experience.
Web animation is another trend that is going to become popular in 2018. Animation can make your ideas easy to understand. In a world where everyone is in a hurry at all times, web animation can help convey a complex idea in a very short time. It will help engage and inform the visitor at the same time. Storytelling is used by most brands to capture the attention of the customer. In fact, web animation will start playing a bigger role in this process. That is why you need to incorporate this design trend into your website without further delay. It will help take your company to the next level in 2018.
Inventive typography is another trend that you can expect to see becoming popular in 2018. In the battle to win eyeballs, typography can plan an important part of winning the game for you. It’s a powerful tool where the use has broadened during the past year. In fact, the bigger the better when it comes to inventive typography. The year 2018 is going to see a return of the serifs to the screen. An increasing number of websites will be using combinations of serif and sans-serif fonts in order to create an excellent user experience for their customers.
Flat design 2.0 is another trend in 2018. Flat design is not dead. But you need to adapt the design to stay alive in 2018. Hence, the new flat design 2.0 will emerge in 2018. This design will rely on adding depth and nuance to the prior aesthetic identity. Flat design has already made an impact on sites such as Instagram and Stripe. Hence, you should consider this trend in 2018 if you want to take your business to the next level.
The evolution of Artificial intelligence (AI) will continue to grow in 2018. AI has already invaded the mainstream of web design. As people become more accustomed to interacting with robots, we will see a rise in the use of technologically advanced interfaces and designs. These are some of the most popular web designs that you need to look for in 2018.